Marketing Budget Calculator

Marketing Budget Calculator — Raymell Lumenario

Enter your revenue Gross monthly revenue — not profit. Even a rough number works.

Pick your niche & stage Benchmarks are specific to your market and where you are in growth

Get your allocation Channel-by-channel priority order with the reasoning behind it

Monthly Revenue (gross revenue, not profit — used to confirm your stage) Your Niche

Growth Stage

Strategic Note

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These are directional benchmarks, not prescriptions. Allocation percentages reflect industry patterns for your niche and stage. Lean and solopreneur businesses typically start at the lower end of each range. Use this as a starting framework, then adjust based on what’s actually working in your market.

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These numbers are a starting point.
Let’s build the actual plan.